Here’s a fact: cats are carnivores. Their bodies are built specifically for processing high amounts of animal-based protein. They are not very good at digesting vegetables or carbs like grains (that includes rice and wheat).
Now look at your cat’s food label. How high up are the grains? That’s what we call filler - stuff thrown into the food to build bulk and weight, that has little to no nutritional value.
Of course we’re not saying that all pet food brands are guilty of this. Commercially made cat foods are specially formulated to contain the right balance of nutrition for your cat. In other words, these guys know what they’re doing.
But if you’d rather feed your cat only the good stuff, and know what goes into the food, you can make your own cat food.